Many NFTs are known in arts too but this time they are into other cases such as event Ticketing. The current sale of live event ticketing is approx to be $72B and targeted to $95B by 2026. The traditional tickets get some critics and feedbacks to sell on a secondary market at a very high price
But this concept is different from Yellow heart protocoal who are making this transition in the way the world approaches ticketing a reality. This Protocol has played a major role in the music space, providing an NFT platform complete with Polygon-powered tickets. By holding onto these digital assets, fans can gain access to benefits that apply to those who have links to an artist’s tokenized network, enabling users to receive discounts at different establishments, admission to special events and VIP meet and greets. With a number of partnerships now under its belt, YellowHeart Protocol, has since announced the launch of its utility token, HRTS(pronounced “Hearts”), on Bittrex Global’s IEO Platform Starting Block as the platform’s debut project. They hold blockchain technology to change the way people create, sell and resell their tickets. Tickets, are now enhanced with new capabilities enabled by the HRTS utility token. However, ticket NFTs aren’t the only asset available in the marketplace other than this they can also find music NFTs, collectible NFTs and community NFTs, which they can exchange as they earn rewards with new opportunities for engagement across different mediums and have already proven successful as the premier place for musicians to participate in the NFT revolution. With the support of YellowHeart LLC, a company credited with creating the first NFT album and being among the founding members, the project has secured partnerships, including Maroon 5, The Beatles and XXX Tentacion.
The launch of the YellowHeart token and ticketing system aims to continue pursuing partnerships with artists and venues in what they deem to be a disruptive angle. The intent is that through these efforts, the YellowHeart Protocol can demonstrate how NFT ticketing is leading a greater movement towards the metaverse
She is a writer based in the India. She loves to write about the things that spark her interest like tech, art, blockchain, metaverse and NFTs.